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Windermere Group One Main Office

490 Bradley Blvd Richland, WA, 99352
Office: 509-946-1188

Windermere Group One Southridge Office

3617 Plaza Way Suite A Kennewick, WA, 99338
Office: 509-737-1141

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Real Estate Information and Advice

Close your eyes for a moment and picture your perfect hire. Perhaps this dream candidate has decades of experience in real estate, selling thousands of homes and earning ample referral business. You might imagine your ideal person eats, sleeps, breathes, and even dreams about the housing market.

If that's your ideal candidate, then you probably wouldn't have hired me. When I started as a sales manager in 1990, I'd never made a single real estate sale.

At the time, most managers had worked their way up from the inside. The general consensus was that if you could make a killing as an agent, you could teach others to do the same. The problem is, those two skills don't always go hand in hand. Good doers aren't always good teachers. In fact, I'd argue my

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Much has changed in the world of real estate over the last few decades, but one recent court decision is poised to make unprecedented alterations to not just real estate, but independent contractor work as a whole.

This spring, the California Supreme Court ruled in Dynamex Operations West, Inc. v. Superior Court that the previous distinctions for what constitutes an "independent contractor" were outdated. Its new litmus test could reclassify Uber drivers, gig economy workers, and even real estate agents as employees rather than contractors. Similar rulings in Ohio and elsewhere mean that this question could soon be making its way to the U.S. Supreme Court. In my opinion, however, forcing companies to pay salaries to agents as employees would be a

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We’re facing a perfect storm in real estate.

 While demand is on the rise, inventory certainly isn't. According to the National Association of REALTORS, the housing inventory dropped 3.2 percent in October 2017. That's 10.4 percent below the number of homes available for sale the year prior. During this time, homes stayed on the market an average of 34 days, seven fewer days than in 2016. And of these homes, 47 percent were on the market less than a month.

 So what gives? How can real estate agents ride out the storm while still delivering value for their clients?

 

Connecting the Dots

 A number of factors are at play here. For one thing, as Baby Boomers move into retirement, they're planting their roots. In fact, 72 percent of homeowners

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Confident mature businessman looking up

© Westend61/Getty Images

If the real estate industry is serious about holding practitioners to a higher standard, customer service must be more important than sales numbers.

 by Jeff Thompson

It’s critical to hold industry professionals to higher standards. That idea brought together the brightest real estate minds to discuss the changes the industry is undergoing at a Palm Springs, Calif., conference in March. They distilled the group’s insights into a dozen actionable takeaways, dubbed the “Parker Principles.” The principles, which include finding more available housing and giving back through service, are both broad and specific. But the third principle is particularly compelling:

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To date there are 878 Realtors in Tri-Cities. So how do you find a good agent? Type that question into Google and you will get more articles then you care to read on tips to picking a Realtor but, it all boils down to picking someone you know, like, and trust. Below are our tips for selecting a good Realtor in our local market.

The Process:

  1.        Ask Around

If you don’t already know a Realtor, ask your family, friends or coworkers who they have used. There is no better way to find someone you will like and trust than by asking someone you already know, like, and trust. Facebook also makes it easy to ask for recommendations for a Realtor in a certain location. By asking your local Facebook friends you are sure to start generating a list of

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These days, it seems our world changes in the blink of an eye.

Innovations in technologies and business models that once evolved over years now impact industries within months — and real estate is no different. On one hand, that's a good thing. Technological advancements allow us to get more done for our clients in less time. On the other hand, keeping up with the latest innovations, regulations, and market conditions is no easy feat. It takes a deliberate commitment to practicing real estate on a daily basis.

So it's hard for me to see how agents who only close deals every few months can keep up. How are sellers handling multiple offers? Are buyers waiving inspections? Does writing an offer with an escalation clause make sense? Are agents able to

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You’ve decided its time to start looking for a home, but where do you start? The home buying process should be a fun and exciting time in your life, not an overwhelming and stressful process. Below is our ten-step buyer process to help ensure you find the perfect house, with as little stress and hassle as possible. If you have any questions during your home buying journey, as many people do, we are always happy to answer them.

 

Step 1. Get your favorite Realtor involved right from the beginning.

Yes, we are a real estate brokerage with 70+ Realtors representing us, so of course this would be our first step, right? Well yes, but all biases aside, there are many advantages in getting a Realtor involved sooner versus later. In Tri-cities, we

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Back in the '90s, the Century 21 franchise exploded on the strength of its The Million Dollar Club campaign. At the time, selling the prestige of working with agents who routinely closed multimillion-dollar deals seemed like a solid way to market the brand, but the image of centurion agents in their golden jackets darting to and from sales training seminars reflected a purely sales mentality.

Since then, the industry hasn’t done much to change the idea that real estate agents are salespeople, and in many ways, that’s just wrong. Salespeople work for companies that sell products. Dealerships own the cars their salespeople sell. Insurance companies control the polices that their customers sign. By contrast, most real estate agents and companies don’t own

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Contrary to what you might have heard, Millennials aren’t residing in apartments forever. In fact, according to the "Zillow Group Report on Housing Trends," about half of all homeowners are below the age of 36, and as reported by Robb Report, research from the National Association of REALTORS® found that 57 percent of those buyers are purchasing homes in the suburbs, with an additional 15 and 16 percent buying in small towns and urban areas, respectively.

 For real estate agents, this can mean only one thing: Reaching Millennial buyers has just become priority No. 1.

 

What Millennials Want

 Millennials grew up hearing tales of the American Dream, and now, they’re reclaiming it to fit their needs. For example, most think long term when house

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Three years ago, you hired a promising new agent and introduced him to your firm. You taught him everything you could, helped him build a client base, and walked him through every step of that tough second year. By year three, things have leveled out. He's making decent money, supporting his family, and doing well in the business.

Proud of his progress and satisfied you've set him up for continued success, you turn your attention to a new protégé, and then, your top-producing agent drops a bomb: He's been offered a better commission split at a new broker firm, and he's leaving.

We've all heard stories just like this — perhaps you've even lived through such an experience. It's frustrating, to be sure, especially when you've invested a lot of time and

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