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Office: 509-946-1188

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Tagged : real estate coaching

Found 16 blog entries tagged as "real estate coaching".

Most professionals could benefit from borrowing or modifying practices common in other industries — and real estate agents and managers are no exception. Yet in my experience, the majority fail to look beyond the real estate bubble for ideas that could catapult them into new levels of success and service.

It’s not for lack of enthusiasm — but rather lack of understanding. Very few real estate leaders actively promote this type of knowledge sharing. They simply don’t recognize how amazingly advantageous (or easy) taking a peek across the fence can be. Investigating careers other than real estate has never been simpler than it is today. With a few finger swipes and clicks, any real estate agent can open a window into another field and scamper down the

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In the fast-paced real estate industry, it’s so easy to get bogged down in day-to-day issues that we forget to think about the future. But I’d like to challenge you to take a step back for a moment and imagine that you disappeared today. Would your employees be able to sustain operations without you?

If you can’t answer that question with a resounding “yes,” then it’s time to ask yourself why. Sure, conversations around succession plans can be awkward, but someday, you will decide to hang up your real estate hat for good. Just as you have to continue to care for a garden after the initial planting process, you can’t expect your real estate company to thrive for the long term without strong leaders behind it.

Don’t leave the future of your company up

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How many real estate agents are committed to going above and beyond at work?

 I’d wager about 10 percent, as this number takes the ease of getting into real estate and earning money from it into account. Sadly, both these things can undermine an agent’s commitment to excellence.

 Cream-of-the-crop agents stand out because they’re always working to expand their knowledge and become leaders in their field. They often do this by continuing their real estate education, and in-person training makes all the difference here.


Why In-Person Training?

 One huge benefit of in-person training is the ability to interact with instructors and other students, but I don’t think this is enough of a draw for the average real estate agent.

 To make

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See the original blog post on BiggerPockets here:

In the past few years, nature has shown us what it’s capable of. From the recent devastating California wildfires to shocking flooding in and around the Gulf Coast region, residents of the United States have dealt with an array of weather-related troubles. And as the National Oceanic and Atmospheric Administration notes, the costs associated with those troubles totaled $309.5 billion in 2017 alone. It is truly startling to realize how easily and quickly a major hurricane, flood, fire, or tornado can disrupt someone’s life.

As real estate experts, we owe it to our prospects and clients to take these issues seriously — and more industry players are acknowledging

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What’s the secret to making it in real estate? More than anything, it’s having routines. If that sounds a little anticlimactic, rest assured I don’t mean jumping into an uninspired “set it and forget it” pattern.

Over my 28 years in the industry, my daily and weekly patterns have evolved accordingly. When I was growing a company, I concentrated on recruiting agents. After amassing a strong team, I set my sights on advancing production and maintaining consistently high agent performance. During and after the Great Recession, I reverted to getting everyone back to the basics by focusing on managing our financial resources while rallying the troops and hitting the pavement.

In other words, I haven’t been on autopilot since the ’90s. However, during

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There are plenty of stigmas that dog each generation, but one that’s still felt today is that Millennials simply aren’t interested in buying houses.

Research, however, tells a different story. According to the “Bank of the West 2018 Millennial Study,” about four in 10 Millennials already own a home, and a report from the National Association of Realtors states that individuals under the age of 37 are the largest share of home buyers at 36 percent of the market.

These statistics are powerful, but even without them, making generalizations about any group of people can only hurt an agent’s career. By assuming people aren’t interested in buying a home simply because of their age, you risk missing out on a great opportunity.


Everyone Walks a

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Confident mature businessman looking up

© Westend61/Getty Images

If the real estate industry is serious about holding practitioners to a higher standard, customer service must be more important than sales numbers.

 by Jeff Thompson

It’s critical to hold industry professionals to higher standards. That idea brought together the brightest real estate minds to discuss the changes the industry is undergoing at a Palm Springs, Calif., conference in March. They distilled the group’s insights into a dozen actionable takeaways, dubbed the “Parker Principles.” The principles, which include finding more available housing and giving back through service, are both broad and specific. But the third principle is particularly compelling:

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These days, it seems our world changes in the blink of an eye.

Innovations in technologies and business models that once evolved over years now impact industries within months — and real estate is no different. On one hand, that's a good thing. Technological advancements allow us to get more done for our clients in less time. On the other hand, keeping up with the latest innovations, regulations, and market conditions is no easy feat. It takes a deliberate commitment to practicing real estate on a daily basis.

So it's hard for me to see how agents who only close deals every few months can keep up. How are sellers handling multiple offers? Are buyers waiving inspections? Does writing an offer with an escalation clause make sense? Are agents able to

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Back in the '90s, the Century 21 franchise exploded on the strength of its The Million Dollar Club campaign. At the time, selling the prestige of working with agents who routinely closed multimillion-dollar deals seemed like a solid way to market the brand, but the image of centurion agents in their golden jackets darting to and from sales training seminars reflected a purely sales mentality.

Since then, the industry hasn’t done much to change the idea that real estate agents are salespeople, and in many ways, that’s just wrong. Salespeople work for companies that sell products. Dealerships own the cars their salespeople sell. Insurance companies control the polices that their customers sign. By contrast, most real estate agents and companies don’t own

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Contrary to what you might have heard, Millennials aren’t residing in apartments forever. In fact, according to the "Zillow Group Report on Housing Trends," about half of all homeowners are below the age of 36, and as reported by Robb Report, research from the National Association of REALTORS® found that 57 percent of those buyers are purchasing homes in the suburbs, with an additional 15 and 16 percent buying in small towns and urban areas, respectively.

 For real estate agents, this can mean only one thing: Reaching Millennial buyers has just become priority No. 1.


What Millennials Want

 Millennials grew up hearing tales of the American Dream, and now, they’re reclaiming it to fit their needs. For example, most think long term when house

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